Copywriting for Lawyers: How to Win Cases and Influence People
Presented by: Lisa Solomon
All lawyers, regardless of practice area, must be forceful and effective communicators in order to best serve the needs of their clients. And in this webinar, noted legal writing expert Lisa Solomon, will introduce you to the techniques used by the most effective persuasive writers in society -- copywriters. And just as copywriters use Storytelling, the "Foot in the Door" technique, and Social Proof to sell everything from toasters to super computing systems, you can use them to effectively "sell" your client's position in pleadings, briefs, contract negotiations, etc.
Price: $55 LBA Members / $110 Non-Members / $25 Paralegal Members
Credits: 1.0 CLE General Hour - Pending
CLICK HERE for full agenda and for link to register. Due to the partnership with Mesa CLE, the LBA will not be accepting registrations for these events and cancellation policy.
http://www.mesacle.com/regs/schedule.php?BarID=11701
A big thanks to W.B. Griffin & Son | A Pearl Company for sponsoring these webinars!
